Deezer: It’s an “urban myth” that artists don’t get money from music streaming

Michael Krause, chief international officer at music streaming service Deezer, says that artists and record labels’ complaints about music streaming services aren’t justified.

Speaking at the Hub Conference in Germany, Krause said: “You can see that the revenue percentage for the major labels a large part comes from streaming.

“We also see that the payoff for artists from the record labels is bigger than on the CD side. It’s an urban myth that artists are not getting money.

“Of course it depends on their contract with the record labels, but for example in Sweden they did a study that said while the market was growing 45% the payoff for artists grew to 111%, so it’s definitely good for artists as well.”

Image and featured image courtesy of Deezer

Image and featured image courtesy of Deezer

Krause also spoke about the future of Deezer and said the service will seek out uninitiated listeners rather than competing with bigger music services.

“In terms of Europe, Germany and the UK are obviously the largest countries and the largest music markets to convert from CD sales, mobile downloads and mp3 downloads to streaming.

“The interesting thing about the European market is that in the Scandinavian areas, where our competition started, the penetration of paid music streaming is already over 20%. If you look at the other markets, like Germany, the UK and also France, the penetration of paid music streaming services is still around 3 to 4%, so there’s a lot of room for growth.

“Currently we’re not even competing with Spotify, Apple, Amazon, Google and the others to try and steal users from each other because we are looking for the untapped users who are still downloading mp3s or still downloading CDs.”

Taylor Swift has been one of the more vocal artists to criticise streaming services for not adequately paying artists. Image courtesy of Tinseltown / Shutterstock.com

Taylor Swift has been one of the more vocal performers to criticise streaming services for not adequately paying artists. Image courtesy of Tinseltown / Shutterstock.com

As well as looking to Europe, Deezer also has an eye on Japan where physical CD sales still make up a large part of the market.

Krause said: “There’s still big potential in Japan, which is  very big physical market, so over 70% of revenues from CD sales or CD rentals, there are companies who rent CDs with 50 million active customers, so there’s a lot of potential there.”

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You can now explore the International Space Station with Google Street View

If you’ve ever wondered what life is like aboard the International Space Station then Google has a treat in store for you because beginning today the ISS is available via Google Maps’ Street View.

Astronauts have been working and living on the ISS – a structure made up of 15 connected modules that floats 250 miles above Earth – for the past 16 years.

Now with Street View regular citizens can explore the station, and go everywhere from the sleeping quarters to where the space suits are kept. This is the first time Street View has ventured beyond planet Earth, and for the benefit of viewers the Street View feature also comes annotated, with handy little dots you can click on to explain what everything does, which is another first.

“In the six months that I spent on the International Space Station, it was difficult to find the words or take a picture that accurately describes the feeling of being in space,” said European Space Agency astronaut Thomas Pesquet in a blog post.

“Working with Google on my latest mission, I captured Street View imagery to show what the ISS looks like from the inside, and share what it’s like to look down on Earth from outer space.”

In his blog post, Pesquet goes on to describe how because of the constraints associated with living and working in space, it wasn’t possible to collect Street View using Google’s usual methods.

Instead, the Street View team worked with NASA at the Johnson Space Center in Houston, Texas and Marshall Space Flight Center in Huntsville, Alabama to design a gravity-free method of collecting the imagery using DSLR cameras and equipment already on the ISS.

Still photos were captured in space that were sent down to Earth where they were stitched together to create panoramic 360 degree imagery of the ISS.

Images courtesy of Google

“There are a lot of obstacles up there, and we had limited time to capture the imagery,” recalled Pesquet.

“Oh, and there’s that whole zero gravity thing.”

Pesquet ended his blog post by revealing the inspiration behind the Street View and ISS collaboration.

“Looking at Earth from above made me think about my own world a little differently, and I hope that the ISS on Street View changes your view of the world too.” said Pesquet.